About Hopa
It started with business cards. It turned into a whole ecosystem.
Hopa was founded by two entrepreneurs from e-commerce and digital marketing. Both lived in a world where every click was tracked - and neither could accept that physical businesses were flying blind.
The customer walked in, ordered, and left. You never really knew them.
In the digital world, every click is measured. Every user who visits, every ad seen, every purchase - logged, tracked, visualized on a nice dashboard. In the physical world? The customer walks in, orders, eats, pays, leaves - and the business owner has no real way to know who they are, what they liked, or how to bring them back.
We spotted that gap and built on it. We started with small NFC business cards - then realized the tool could bridge far more than that. A live menu on a restaurant table, a digital profile that updates itself, orders flowing straight to the kitchen - all without an app, without complex integrations, without replacing the systems a business already has.
Today Hopa works with businesses across Israel and worldwide. Our mission hasn't changed since day one: make digitizing a physical business simple, profitable, and annoyingly easy for the person standing behind the counter.
How we got here.
- 2019
Hopa begins
Two friends from e-commerce and digital marketing launch Hopa around one pain point they kept seeing in the field: in the physical world, business owners are simply blind to their own customers.
- 2020-2022
From business cards to menus
What started as NFC for business cards grew into a deeper insight - the real gap is between every physical moment and digital data. Smart menus, business profiles, hotel services.
- Today
Businesses nationwide, full infrastructure
Hopa supports businesses across Israel and globally. End-to-end - menu, ordering, payment, analytics - on independent infrastructure, no complex integrations.
Tech. Marketing. Service.
Our team blends technology, operations, and Customer Success expertise. Everyone is focused on one mission: making physical business digitization simple and profitable.
Mul HaHof Village
Our headquarters is at the Mul HaHof Village complex by the seafront. From here we work every day with customers in Israel and around the world.
- info@hopa.digital
- Phone
- 050-979-7913
- Hours
- Sun-Thu · 09:00-18:00
Let's talk
A short, tailored demo for your business - within one business day.